Everything you should know about the security holographic sticker
How
often have you noticed whether a packed product you have bought is sealed with
a tamper evident protective feature? Today, many a branded product displayed in
retail shelves come sealed with the securityholographic sticker. This die-cut and self-adhesive labeling often comes
with tamper proof feature, helping consumers identify whether the product is
tampered or not. If it is tampered, the consumer can reject it. It is the most
effective measure in preventing the product from being counterfeited or
adulterated. It not only protects the brand but also promotes it with its
visual shelf appeal. There are laws governing this segment of the industry. Any
consumer receiving a tampered product can lodge a complaint against the brand
and the retailer to the concerned authorities.
The
security holographic sticker comes
with kinetic effect, facilitated by 2D/3D print with depth and dot-matrix. The
complex development process and incorporation of additional security features
customized by brand owners make it almost impossible to be duplicated by
counterfeiters. It is not only on a pack or product that this feature is used.
It is also applied onto documents by government and corporate bodies and for
authentication. Any object sealed with this label deems it as original,
authentic, and secure.
- Brand owners can choose any color or mix of different colors for the base material
- The most preferred color chosen by many brand owners is silver
- It can be made tamper evident depending on the security purpose served
- For tamper evidence, pattern release feature with the word ‘Void’ or ‘Original’ is preferred; any attempt to peel the seal leaves the word, deeming it tampered
- Any size can be chosen for this label; brand owners can cut it to smaller sizes
- Black or transparent sequential numbers may be incorporated for added security.
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