Customized holographic stickers for added security
With rising consumer
awareness about the need to boycott adulteration and adulterated products,
there is a growing demand amongst brand owners to use holographic stickers. Products labeled with this security feature
are original, authentic, and secure. Besides, they are visually
shelf-appealing, beautifying the shelves of retail stores with their attractive
packaging. They not only help brand owners build trust with their customers,
enhance brand value and improve sales but also prevent counterfeiting. For
added security, many brand owners opt for customized solutions for further
product authentication.
For customized holographic stickers, manufacturers
should first understand the requirements of the brand owners and their product
types. Packaging and labeling vary according to particular products. For
example, stickers used in labeling beverages may not be applicable to gift
items. Compared to simpler types, overall production cost of customized
varieties is higher but worth the investment. It is for hologram master
origination that extra charges are levied for customized solutions.
Following are the features of
customized holographic stickers for
added security. Features may vary according to requirements.
- Use of polymer base material according to product type
- Choice of colors in single or multiple options
- Inclusion of logo and company name
- Incorporation of hidden image or decoder image
- Inclusion of hidden text and micro text
- Options to include kinetic guilloche elements and flash light
- Inclusion of other effects like solid white, flip-flop, icons, etc.
- Option to include fingerprint if the product is of very high value.For auto application of the hologram stickers on containers or products, many brand owners use special labeling machines, which are vital part of the complete packaging procedure. It is accuracy and precision in application that renders error-free labeling. Irrespective of whether the object where the label is to be applied is a tin, syringe, box, bottle, container, vial, or pouch, labeling machines stick the labels with perfection.
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