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Showing posts from January, 2016

Customized holographic stickers for added security

With rising consumer awareness about the need to boycott adulteration and adulterated products, there is a growing demand amongst brand owners to use holographic stickers . Products labeled with this security feature are original, authentic, and secure. Besides, they are visually shelf-appealing, beautifying the shelves of retail stores with their attractive packaging. They not only help brand owners build trust with their customers, enhance brand value and improve sales but also prevent counterfeiting. For added security, many brand owners opt for customized solutions for further product authentication. For customized holographic stickers , manufacturers should first understand the requirements of the brand owners and their product types. Packaging and labeling vary according to particular products. For example, stickers used in labeling beverages may not be applicable to gift items. Compared to simpler types, overall production cost of customized varieties is higher but wor

Following the recommendations of shrink sleeves manufacturers

Which category of products do you develop as a brand owner? If your products fall in the category of food, beverages, juices, stationery, food, gift items, audio tapes, and allied products, you must be familiar with shrink sleeves . In today’s scenario where counterfeiters have an almost equal share in the competitive market affecting revenue growth of many original brand owners, it is a necessity to secure and prevent your products from being counterfeited. Besides, Darwin ’s theory of the ‘survival of the fittest’ holds ground in the current competitive market scenario. This packaging feature not only secures your products but also promotes them. Using this, you create a lasting bond of trust with your customers. Despite what the market trend is, you will witness growth for your brand and enjoy enhanced sales. Contact shrink sleeves manufacturers right away and maintain your brand rapport effectively! Raw materials of the sleeves range from PETG, OPS, PLA, to PVC, PET

All you need to know about flexible packaging films

Almost every product available in retail shelves, right from food, drinks to electronics, etc. come packed and sealed. When we buy them in sealed condition, we feel that they are authentic, original, and secure. Packing and sealing are the wonders of flexible packaging films . It is the use of polymers as raw materials that facilitate the development of these films. The most commonly used polymers are biaxially oriented polypropylene (BOPP) (Anyadike), polyvinyl chloride (PVC), polyethylene terephthalate (PET), polypropylene (PP), and polyethylene (PE). Thanks to innovation and consistent research and development by manufacturers and scientists! Assorted manufacturing processes and additions of polymers including continuous enhancements have helped this industry grow fast. Do you know flexible packaging films are the second largest segment of the packing industry in the US ? You can well visualize its positive impact on employment generation and improvement of manufacturing p

Everything you should know about the security holographic sticker

How often have you noticed whether a packed product you have bought is sealed with a tamper evident protective feature? Today, many a branded product displayed in retail shelves come sealed with the securityholographic sticker . This die-cut and self-adhesive labeling often comes with tamper proof feature, helping consumers identify whether the product is tampered or not. If it is tampered, the consumer can reject it. It is the most effective measure in preventing the product from being counterfeited or adulterated. It not only protects the brand but also promotes it with its visual shelf appeal. There are laws governing this segment of the industry. Any consumer receiving a tampered product can lodge a complaint against the brand and the retailer to the concerned authorities. The security holographic sticker comes with kinetic effect, facilitated by 2D/3D print with depth and dot-matrix. The complex development process and incorporation of additional security features custo